Adfree Cities are launching a new citizen science project, Adspotters. We’re asking people to spend a few minutes in their day-to-day life ‘catching’ adverts so we can get a better idea of what’s out there across the UK – what tactics are advertisers using to sell us products? Are they targeting certain groups, like children…Continue reading Adspotters: Join our citizen science project
The answer is simple: yes. However, applications to replace a paper billboard with a digital one regularly claim that “the replacement will be like-for-like” or that “there is no evidence that a digital billboard is more distracting than a paper advert”. The goal of this blog post is to debunk this myth. What does research…Continue reading Are digital billboards more dangerous for road users than paper ones?
The latest episode of the Message Recall podcast looks at gambling advertising….Continue reading Beyond a Bet: latest podcast episode looks at gambling advertising
A lot of the outdoors advertising in Leeds never received approval through the planning portal. Instead, it appeared one day, it stayed long enough and after ten years received its legal status, under what is called “deemed consent”. In an initiative that we call “Adblock Detectives”, we screen the streets of Leeds for unauthorised ads…Continue reading Adblock Detectives on deemed consent ads
The original article is published at the Wellbeing Economy Alliance. This article includes data for additional cities. The problem It is not hard to find reasons to dislike some forms of advertising. Among other things, advertising impacts communities by: Conveying sexist stereotypes, which likely increase body dissatisfaction, depression and lower self-esteem among the young public. Fueling social injustice by…Continue reading The environmental impacts of corporate advertising
Hi AdBlockers, We recently discovered that several digital ads on bus stops do not respect the conditions under which they were granted planning permission. We are calling out on you, Leeds residents, to help us find as many of those ads as we can so that we report them to the Leeds City Council. What…Continue reading Several digital bus stops in Leeds are breaching planning regulations