Text reads "looking for net zero?"

More Shell greenwash escapes regulation

The Advertising Standards Authority (ASA) has refused to investigate two greenwashing Shell adverts, despite assurances that a ruling against Shell in June 2023 would act as a precedent to prevent fossil fuel companies from misrepresenting their environmental credentials in future ads. Meanwhile, the regulator has banned an advert designed to build public support for London’s…Continue reading More Shell greenwash escapes regulation

🚫 (Another) Repsol advert banned for greenwashing 🚫

The UK advertising watchdog has banned another Big Oil advert for greenwashing, following Adfree Cities’ complaint. Spanish oil company Repsol’s advert was banned for misleadingly focusing on renewable hydrogen, when the firm’s production of this fuel type is not yet in operation and the vast proportion of Repsol’s business remains in fossil fuels.  The litmus…Continue reading 🚫 (Another) Repsol advert banned for greenwashing 🚫

Two women walk past a bus stop as screen displaying the complained of HSBC ad.

We won against HSBC’s greenwash ads, but what now?

In October 2022, we celebrated a major win against greenwash advertising by HSBC bank when our complaint to the Advertising Standards Authority (ASA) was upheld.  In a landmark ruling, the ASA agreed with Adfree Cities and 44 other complainants that the ads were misleading for consumers – a world first regarding environmental claims made by…Continue reading We won against HSBC’s greenwash ads, but what now?