A billboard ad for the RSPCA Assured Scheme.

ASA to investigate RSPCA ads after Adfree Cities complaint

Back in June, Adfree Cities and others raised concerns to the Advertising Standards Authority that a series of ads promoting the RSPCA’s Assured Scheme are misleading citizens over the charity’s work to protect animals from cruelty by failing to mention the RSPCA’s formal certification of farming methods that systematically expose farm animals to cruelty, harm…Continue reading ASA to investigate RSPCA ads after Adfree Cities complaint